“Within the U.S., this yr’s prime trending movies present how creators shortly tailored to the unexpected challenges of 2020 whereas additionally addressing the distinctive, private wants of their communities,” mentioned Kevin Allocca, YouTube’s head of tradition and developments in a blog post on Tuesday.
Kjellberg is one thing of a nasty boy on YouTube with a particularly devoted following. YouTube highlighted the star within the 2019 year-end evaluate, and Allocca mentioned on the time, “there isn’t a denying he’s the most important creator by way of metrics.”
Kjellberg made an appearance in the annual YouTube Rewind in 2019, too, marking the yr through which he acquired married, helped re-popularize the sport “Minecraft” and reached 100 million subscribers. This yr, YouTube didn’t launch a Rewind video, and celebrated solely with its developments of the yr. YouTube declined to touch upon PewDiePie, however his channel did take a month’s hiatus at the beginning of the yr.
In the meantime, youthful YouTube hotshots have been gaining in reputation.
YouTube was not the one firm to launch a yearly synopsis of developments. On Tuesday, Giphy, the GIF-sharing service, launched the top 25 GIFs of the year, and Spotify named the top artists and podcasts of the year. This yr’s conventional lists have gotten showcases to reminisce on a tumultuous interval marked by COVID-19, racial injustice protests and a contentious election.
YouTube’s year-end evaluate isn’t any completely different. The No. 1 video of the yr was posted to Netflix Is a Joke, a channel run by the streaming service. Netflix’s prime trending video was a comedy from Dave Chappelle, titled “8:46,” a reference to the police killing of George Floyd.
The music video charts featured Cardi B’s “WAP” with Megan Thee Stallion at No. 5. The No. 1 music video was Future’s “Life Is Good” with Drake.
Within the advertisements class, Nike’s “Never Too Far Down: You Can’t Stop Us” was No. 1 with 117.7 million views in a month. Tremendous Bowl advertisements additionally dominated the highest 10, making up 5 of the entries. The advertisements included, HyundaiUSA’s “Smaht Pahk” at No. 3 and TurboTax’s “All People Are Tax People Remix” with 33.9 million views at No. 5.