TikTok’s head of world advertising and marketing, Nick Tran, has left the app, according to The Information.
The explanation for his departure wasn’t instantly clear. Vanessa Pappas, TikTok’s international chief working officer, will take over international advertising and marketing duties, the report mentioned.
Tran joined TikTok in 2020 from Hulu, the place he was the VP of name and tradition advertising and marketing. At TikTok, Tran led a few of the app’s efforts to spice up engagement, together with serving to creators launch NFTs. He was additionally accountable for TikTok’s TV and on-line advert finances.
TikTok has but to answer Advert Age’s request for remark.