Half of entrepreneurs say the COVID-19 pandemic has affected their e-mail technique, according to current analysis from Mailjet.

The report was primarily based on knowledge from a survey of 760 e-mail entrepreneurs.

Some 50% of respondents say their e-mail technique has modified due to the pandemic, 35% say their technique has not modified, 13% say their technique has modified however the trigger was not the pandemic, and a pair of% are not sure.

Percentage of marketers who have changed their email strategy because of the pandemic


Some 56% of respondents say they have been sending the next quantity of e-mail because the pandemic started, 15% say they have been sending a decrease quantity, and 30% say their e-mail quantity has not modified.

Changes in volume of email marketing because of the pandemic

Some 49% of respondents say they have been sending e-mail at the next frequency because the pandemic started, 15% say they have been sending at a decrease frequency, and 36% say their e-mail frequency has stayed the identical.

Changes in frequency of email marketing because of the pandemic

In regards to the analysis: The report was primarily based on knowledge from a survey of 760 e-mail entrepreneurs.