A Christmas advert highlighting the values and traditions our long-standing grocery store is constructed upon, the worth of household, good meals and custom which collectively create the right setting to carry households collectively, particularly after latest happenings.

The advert begins with a boring scene of final 12 months the place issues had been robust and plenty of needed to isolate, due to this fact Christmas was boring for some, particularly aged individuals. The advert highlights the particular bond between the granddaughter and grandfather. Quick-forwarding to 2021, issues look a bit higher and households usually tend to come collectively once more, the granddaughter just isn’t conscious and tried to name him once more just like the earlier 12 months after sending him a basket of meals the earlier evening on Christmas Eve. Grandfather doesn’t reply however as an alternative reveals up stunning her.