For 2 years in a row, Jose Cuervo has proven as much as Cinco de Mayo as an trade chief with their #CincoToGo and #TipsyforCinco campaigns. This yr marks the primary Cinco de Mayo in three years the place shoppers will likely be celebrating on-premise with their buddies, so Cuervo and unbiased inventive company Mekanism (inventive AOR) needed to reward them with an engagement concept that acknowledges the hard-working folks within the service trade and helps shoppers present bartenders and waitstaff additional gratitude.

Video of Jose Cuervo: Tip it Ahead | Cinco de Mayo 2022