Glassdoor, the positioning that lets workers anonymously overview their firms, is buying Fishbowl, an app that permits customers to have “candid and related conversations about office matters,” as a press launch concerning the deal demurely places it.
In actuality, each platforms permit staff to share generally scathingly harsh, nameless takes on their employers—Fishbowl is especially common amongst cranky promoting trade professionals—and the mixture of the 2 firms affords a blunt bulwark in opposition to the extra straightlaced and well mannered LinkedIn.
Fishbowl will now be often known as “Fishbowl by Glassdoor.” Phrases of the transaction weren’t revealed, however Glassdoor has entry to huge assets. Launched 14 years in the past in San Francisco, Glassdoor was acquired in 2018 for $1.2 billion by Tokyo-based human assets conglomerate Recruit, which additionally owns the Certainly job-listings website. In May, Recruit reported income within the fourth quarter ended March 31 of $5.61 billion.
Fishbowl, which is offered as a free app on each iOS and Android units, was launched, with a concentrate on the consulting trade, by San Francisco technologists Matt Sunbulli and Loren Appin in 2016. By 2017, Fishbowl opened itself as much as promoting company workers. Though customers can select to submit anonymously, the app requires a piece electronic mail tackle for verification at sign-up.
Advert company workers rapidly turned the app into the go-to place for sharing office insights—and generally content material—that their employers would clearly desire they wouldn’t. In 2018, as an illustration, Advert Age reported concerning the posting on Fishbowl of a Havas video that the corporate stated was supposed just for inner use. “Havas calls BBDO, FCB and Leo Burnett ‘shitty’ in video, and we have the reactions,” as our headline put it—and people reactions, as seen on Fishbowl, ranged from “What is that this even?” to “Truly, these guys are proper on the fucking cash.”