After a pandemic 12 months that upended athletics as a lot as any business, 2021 noticed the gradual return of followers to the sports activities they love. Tokyo hosted the 2020 Olympics (with out spectators) on a one-year delay, skilled groups applied Covid-19 vaccine necessities and security protocols for gamers and spectators, and Individuals’ engagement with sports activities—in particular person, in esports, and on TV and streaming providers—remained excessive. Adweek’s 2021 Most Highly effective Ladies in Sports activities helped the business flip that nook. These exceptional girls continued to innovate, push for range and inclusivity, and transfer sports activities ahead whereas elevating their groups, leagues, manufacturers and shoppers. We’re proud to acknowledge this 12 months’s class, alongside cover star Simone Biles, and honor their noteworthy accomplishments, made all of the extra exceptional for having been carried out in what continues to be very a lot a white male-dominated area.